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Institut für Betriebswirtschaftslehre Foundations of Business Administration and Theories of the Firm

Piera Waibel recently held two guest lectures for master students at the University of Applied Sciences in Business Administration Zurich (Prof. Dr. Sybille Sachs) and at the University of Applied Sciences and Arts Northwestern Switzerland (Prof. Dr. Claus-Heinrich Daub), introducing the students to the world of Inclusive Business and Base of the Pyramid.

Piera Waibel recently held two guest lectures for master students at the University of Applied Sciences in Business Administration Zurich (Prof. Dr. Sybille Sachs) and at the University of Applied Sciences and Arts Northwestern Switzerland (Prof. Dr. Claus-Heinrich Daub), introducing the students to the world of Inclusive Business and Base of the Pyramid. In a group exercise, the participants could explore their own inclusive business strategy, and came up with innovative ideas in the areas of education (e.g. a saving/loan scheme for primary schools to foster enrollment and attendance), consumer goods (e.g. a heat resistant, locally produced and fortified chocolate bar for Western Africa), technical innovation (e.g. a multifunctional bamboo based buggy through local rent system in Thailand), and health (e.g. mobile medication system attached to people selling mobile minutes in Peru – see picture). The vast area of ideas the students developed in only 30 minutes shows, that there is still a lot more potential for inclusive business development in companies!
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