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Institut für Betriebswirtschaftslehre Foundations of Business Administration and Theories of the Firm

Dorothee Winkler, Dr. Florian Überbacher and Prof. Dr. Andreas Georg Scherer, paper nominated for Strategic Management Society PhD Paper Price 2020

Dorothee Winkler, Dr. Florian Überbacher and Prof. Dr. Andreas Georg Scherer received a Nomination for the Strategic Management Society PhD Paper Prize 2020 from the Strategic Management Society Annual Conference, London (UK) for their paper “Organizational Legitimation in a Polarized Media Landscape: The Role of Robust Organizational Impression Management”.

Their study investigates how Tesla’s CEO, Elon Musk, successfully managed the legitimacy of his organization Tesla in the United States among the polarized media audience.

Congratulations to the three authors on their achievement.

Full citation: Winkler, D., Überbacher, F., & Scherer, A. G. (2020). Organizational Legitimation in a Polarized Media Landscape: The Role of Robust Organizational Impression Management. Working Paper.

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