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Institut für Betriebswirtschaftslehre Foundations of Business Administration and Theories of the Firm

Sarah Inauen, Dennis Schoeneborn, and Andreas Georg Scherer, paper accepted for presentation at the Social Media for Social Purposes Conference, Copenhagen (Denmark), Oct 31-Nov 1, 2011.

Inauen, S., Schoeneborn, D., & Scherer, A. G. (2011). Tweeting for a better world? Twitter and the moral legitimation of multi-national corporations. Paper accepted for presentation at the Social Media for Social Purposes Conference, Copenhagen (Denmark), Oct 31-Nov 1, 2011.

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