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University of Zurich Department of Business Administration Research Professorships Marketing Publications

Prof. Dr. Martin Natter

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University of Zurich

Department of Business Administration - Chair of Marketing

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Department of Business Administration
Chair of Marketing

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Award for Excellence

The article "Multi-unit price promotions and their impact on purchase decisions and sales" published in European Journal of Marketing has been selected as an outstanding paper.

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University of Zurich
Department of Business Administration
Chair of Marketing
Prof. Dr. Martin Natter
Plattenstrasse 14
CH-8032 Zurich
Switzerland

Phone: +41 44 634 13 07
Fax: +41 44 634 43 48

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Professorships

Prof. Dr. Martin Natter

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