Meetings by arrangement.

Rudolf Ergenzinger, Dr.

Senior Assistant (Oberassistent)

Phone: +41 44 634 39 24

Telfax: +41 44 634 43 48

Room number: PLM G 215

ruedi.ergenzinger@business.uzh.ch

Rudolf Ergenzinger studied business administration at the University of Zurich. Afterwards, he became a research assistant at the Chair of Marketing and assistant lecturer at the University of Zurich. During this time, he promoted in the field of Human Resources.

Currently, he is supporting Prof. Dr. Martin Natter in his assessment lecture Business Administration I.

His research interests focus on strategic marketing, retail marketing, multi- / digital channel management, social media marketing and personal marketing.