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Polk Bros. Professor of Retailing, Professor of Marketing at Kellogg Graduate School of Management, Northwestern University.
Finning Junior Professorship in Marketing at Sauder School of Business, University of British Columbia.
November, 22th-25th, 2011.
Location: tba
Course Description:
Xinlei Chen will cover static demand estimation with an emphasis on how to deal with endogeneity and the identification of random coefficient model.
Yuxin Chen will focus on how to develop and estimate structural models in empirical research with applications in marketing.
Required Readings:
To be Communicated
Syllabus:
To be Communicated
Organized by:
Prof. Dr. René Algesheimer
