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Institut für Betriebswirtschaftslehre Chair for Marketing and Market Research



We recommend you follow a few simple steps: 

  • Familiarize yourself with our coursebook on our webpage and/or on the official coursebook at UZH Course Catalogue.
  • If there is a course you are interested in, please check the course details and the syllabus on our web space.

If you are interested in participating in a lecture:

  • Visit the first class at the beginning of a semester and check if you are still interested in it :).
  • Afterwards you need to use the official UZH booking tool to enrol yourself for the course.

If you are interested in participating in a seminar:

  • Check the course page in order to find out the specific registration procedure.
  • Usually, there are only limited places available and therefore you will need to apply for the seminar.
  • If and only if you receive a positive confirmation email from us, then you will be invited to participate in our seminar. Then, you can officially enrol yourself in the seminar using the UZH booking tool.