Seminar "Behavioral Sport Economics: The Present and the Future" Fall 25

General description
This PhD course explores the reciprocal relationship between sport and behavioral economics - i.e., what sport (data) can do to inform behavioral economics as well as what behavioral economics can do to in-form sport (management). Topics include, for instance, decision-making in the light of emotions, loss aversion, discrimination, or projection bias. Next to the presentation of some seminal works, their managerial and policy implications will be discussed. Moreover, we will discuss examples of follow-up studies in the light of the sports data revolution (enabling the use of clean settings for identification) as well as the data science/AI revolution (enabling the use of more precise measures and flexible estimation techniques).

Learning Outcome
Critical thinking and academic discussion on behavioral sport economics, along with an in-depth analysis of the topics covered in the seminar.

Lecturer
Prof. Dr. Tim Pawlowski (University of Tübingen)

Organization
To attend the course, please contact Raphael Flepp, raphael.flepp[at]business.uzh.ch

More information is available in the UZH course catalogue.