Amy Lampert is currently completing her Bachelor’s with a major in Business Administration and a minor in Economics at the University of Zurich. In addition to her studies, she has been tutoring younger students for over three years. With her strong interest in marketing, she joined the Department of Business Administration in August 2022 as a student assistant. She helps with the revision of lecture materials, administrative tasks, and research activities. In the next semester, she will be doing an exchange semester at the University of Nottingham.