“Knowing is not enough; we must apply. Willing is not enough; we must do.”Johann Wolfgang von Goethe
Martin came to Zurich to study Business Administration. After his studies with a strong focus on Statistics, Econometrics and Marketing Research, he started his PhD in Business Administration as a research and teaching assistant at the Chair for Marketing and Market Research at the University of Zurich. He enjoys working with the team and apply advanced quantitative research methods to solve research questions in the business environment. In his spare time, he enjoys skiing and hiking in the mountains.