Navigation auf


Institut für Betriebswirtschaftslehre Chair for Marketing and Market Research

Dr. Jan Cieciuch

Senior Research Associate and Project Leader

Tel.: +41 44 634 92 02


“What can be said at all can be said clearly”

Ludwig Wittgenstein


  • Project Leader of the University Research Priority Program on "Social Networks"
  • Senior Research Associate at the URPP "Social Networks"

Research Focus: Values, identity, personality and temperamental traits, emotion and motivation, well-being and personality disorders integrated within a personality structure



Weiterführende Informationen

Research focus: marketing dynamics, product adoption, salesperson performance, social media marketing

Methodological focus: multilevel models, survival analysis, growth curve models

European Marketing Academy (EMAC)
Institute for Operations Research and the Management Sciences (INFORMS)

University of Zurich
Department of Business Administration
Chair for Marketing and Market Research
Andreasstrasse 15
8050 Zurich
Phone: +41 44 634 2918