“Education is not preparation for life, education is life itself.”
John Dewey
“Tout ce qu'on apprend à l'enfant, on l'empêche de l'inventer ou de le découvrir.”
Jean Piaget
University of Zurich
Institute of Business Administration
Chair for Marketing and Market Research
Plattenstrasse 14
8032 Zurich
Switzerland
Phone: +41 44 634 2918
